November 11, 2025 HubSpot Updates - Restore Deleted Contacts Filtered by Workflow

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November 11, 2025 HubSpot Updates - Restore Deleted Contacts Filtered by Workflow

Wake Up! Customer Platform - The Unofficial HubSpot Updates Morning Show

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HubSpot Enhancements: Key Platform Updates and Features

Explore the latest updates to HubSpot's platform designed to enhance user experience and streamline workflows. On November 11th, HubSpot unveiled several new updates aimed at improving functionality and user experience across various aspects of its platform. This article provides a comprehensive overview of these updates, detailing each feature and its impact.

Platform Updates Detailed

Time to First Human Assign Reporting

HubSpot has introduced a new metric to HelpDesk Insights called Time to First Human Assign. This metric measures the time it takes for a ticket to be assigned to a human support representative for the first time, excluding any AI or automated assignments. Once calculated, this value is preserved and never updated, ensuring the accuracy of the first assignment moment.

Why It Matters: This update helps teams track and improve the handoff moment from AI to human support, identifying delays and optimizing the workflow to enhance customer satisfaction.

For more details, visit: Time to First Human Assign Reporting

Restoring Deleted Contacts by Workflow

HubSpot now allows users to filter contact deletions in the recycle bin by workflow source. This feature makes it easier to restore only the contacts deleted by a specific workflow, avoiding the restoration of unwanted deletions.

Why It Matters: This targeted filtering saves time and reduces the risk of restoring irrelevant records, making data management more efficient and precise.

For more details, visit: Restore Deleted Contacts by Workflow

Automatic Cleanup of Unused Workflows

HubSpot's Account Cleanup now supports automated cleanup for workflows. This automation deletes disabled workflows that haven't been modified in over six months and moves them to the Recently Deleted section, where they can be restored within 90 days.

Why It Matters: This feature helps manage workflow bloat, allowing users to focus on active workflows and reduce manual cleanup efforts, thereby saving time for more strategic tasks.

For more details, visit: Automatic Cleanup of Unused Workflows

The Importance of These Updates for Businesses

The recent updates to HubSpot's platform are significant for businesses aiming to improve their operational efficiency and customer satisfaction. The Time to First Human Assign Reporting helps ensure that customers receive timely human support, enhancing the overall customer experience. The ability to restore deleted contacts by workflow ensures that data management is precise and error-free, while the automatic cleanup of unused workflows reduces clutter and allows teams to focus on impactful activities.

How to Access and Join Betas for New Features

Businesses interested in leveraging these new features can easily access them by joining the respective beta programs. Each feature has a dedicated page on the HubSpot platform where users can find more details and join the beta. By participating in these beta programs, businesses can stay ahead of the curve and utilize the latest tools to optimize their operations.

For more updates and insights on how to make the most of HubSpot's platform, be sure to stay connected with our blog.