Data Cleanup Help

Turn Chaos Into Confidence.

Bad data creates bad decisions. Whether you’re dealing with duplicates, outdated records, inconsistent lifecycle stages, or broken properties - we’ll connect you with Profoundly Certified Pros who are ready to help clean it up and keep it clean.

Feeling Overwhelmed or Stuck?

You’re not alone!

Every week we hear from hundreds of customers who say things like:

“Our CRM is full of duplicates!”

“We have so many custom properties, we don’t even know what’s being used.”

“I’m scared to delete anything because I don’t know what it’ll break.”

Common Data Cleanup Projects We Support

Deduping contacts, companies, and deals

Cleaning up unused or misused properties

Auditing lifecycle stages and lead statuses

Standardizing formats (names, countries, job titles, etc.)

Removing or consolidating outdated lists and saved views

Identifying and resolving sync errors with integrated tools

Building processes and rules to maintain clean data over time

Not sure where to start? We’ll help you figure that out too.

Recent Data Cleanup Projects We've Helped With

CRM Cleanup for a Multi-Hub Enterprise

Cleaned 100K+ records, resolved lifecycle logic conflicts, and removed 150+ unused properties.

Contact Deduplication for a Scaling Sales Team

Ran a multi-step merge of contact and company records while preserving key data and history.

Property Audit for a RevOps Lead

Identified unused fields, renamed key properties for clarity, and implemented new naming conventions across teams.

Work With Profoundly Certified Pros

Our experts don’t just clean your data - they protect your ability to grow.

Our experts bring:

Deep HubSpot experience with CRM architecture, deduplication, and data governance
A systematic, cautious approach - cleaning without breaking
An eye for long-term data health and usability
Experience collaborating with marketing, sales, and ops teams

And they work on your terms:

No long contracts
Transparent pricing
Clear scopes with measurable outcomes

Is This You?

Your CRM is full of duplicates or outdated contacts
You inherited a mess and don’t know what’s safe to delete
Your team avoids reports because they don’t trust the data
You’re trying to scale, but your data is slowing everything down

What Success Looks Like

Your database is clean, reliable, and easy to use
Properties are standardized and clearly labeled
Reports and workflows run without errors
Your team trusts what they’re seeing - and what they’re sending

How It Works

Getting help is fast and easy.

Step 1

Submit a Request

Tell us what feels messy or untrustworthy

Step 2

Get Expert Responses in Minutes

Profoundly Certified Pros send personalized cleanup plans

Step 3

Pick Your Pro and Start Solving

Review options, choose your partner to get clean data - and keep it clean

Reviews that are out of this world!

I sincerely think you addressed a fairly large void in the industry with this platform. I'm impressed with how quickly I found multiple qualified candidates.

Would highly recommend Profoundly to others.

Luis Martins

VP Sales & Marketing, Waste Robotics

I was scouring my network for a trusted HubSpot expert and didn't want to use an off-shore resource from Fiverr. That's when I found Profoundly and got instant access to vetted HubSpot talent.

Profoundly instantly solved my problem and provided immediate value.

Mike Theodore

CEO, Raised Consulting

Profoundly has been a game-changer. Every contractor on the platform is pre-screened and truly knows their stuff - better than 90% of HubSpot users out there.

It's a dream platform for anyone who needs HubSpot pros without the guesswork.

Matt Lee

Co-Founder, Strategy Collective