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January 28, 2026 HubSpot Updates - Connect Custom Objects to Knowledge Vaults

January 28, 2026 HubSpot Updates - Connect Custom Objects to Knowledge Vaults
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January 28, 2026 HubSpot Updates - Connect Custom Objects to Knowledge Vaults
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HubSpot Platform Updates: January 28, 2026

On January 28, 2026, HubSpot released four platform updates spanning file management improvements, data quality automation, AI agent capabilities, and inbox filtering enhancements. These updates address common workflow friction points while expanding how businesses can leverage custom data through AI-powered tools.

The updates include quality-of-life improvements for content teams managing large file libraries, administrative controls for maintaining data consistency across integrations, expanded knowledge vault connectivity for business-specific data models, and enhanced filtering capabilities for managing agent executions. Together, these changes reduce manual effort while improving visibility into automated processes.

Platform Updates Detailed

Drag and Drop and Marquee Select in File Manager

The File Manager tool now supports bulk selection and movement of files through drag and drop and marquee selection features. Users can select multiple files at once using cursor or keyboard controls, then move them into folders in one action. Marquee select is available in grid view only, while drag and drop works in both grid and list views. This update is available to all HubSpot users.

Why It Matters: Content marketers and video production teams managing large asset libraries can now organize files faster with fewer clicks, reducing workflow friction and allowing more focus on creative work rather than file organization tasks.

For more details, visit: Drag and Drop and Marquee Select in File Manager

Set Default Property Values

Administrators can now define default values for properties that automatically apply when new records are created. Default property values are applied consistently across all record creation methods—manual entry, workflows, and API integrations. When creating or editing a property, admins define a value that populates automatically for new records, reducing manual data entry requirements. This feature is available in beta.

Why It Matters: Teams managing integrations between HubSpot and external systems like Salesforce can prevent sync errors by ensuring required fields always contain valid values. This eliminates workflow workarounds built solely to initialize properties and improves data quality by reducing gaps and inconsistencies from the moment records enter the system.

For more details, visit: Set Default Property Values beta

Connect Custom Objects to Knowledge Vaults

Knowledge vaults now sync with HubSpot segments built on custom objects, making all custom object data and associations available for agent queries. Users can select segments containing custom objects—such as inventory items, orders, or business-specific entities—through the existing knowledge vault connection flow. The vault syncs all records, properties, and associations, enabling agents to query business-specific data models alongside standard CRM objects.

Why It Matters: Companies store critical operational data in custom objects that agents previously couldn't access, creating blind spots in AI-powered workflows. By enabling custom object connectivity, agents gain complete context about how a business actually operates—whether querying inventory availability, tracking custom workflow statuses, or reasoning about unique business entities and their relationships. This transforms agents from helpers with partial information into assistants that understand the complete data structure powering each business.

For more details, visit: Connect Custom Objects to Knowledge Vaults

Filters in Agent Inbox

The agent inbox introduces comprehensive filtering capabilities for managing execution data. Users can filter inbox items by execution status (success, error, needs approval, running), request source (Breeze Studio, automation, MCP connector, API, CRM card), and specific agent instances. The redesigned interface combines inbox items and execution data into a unified view, replacing the previous separate executions interface.

Why It Matters: Teams managing multiple agents need efficient ways to surface relevant activity without sorting through chronological lists. Enhanced filtering transforms the inbox into an intelligent workspace where users quickly identify items requiring approval, executions from specific sources, or unread notifications. For administrators overseeing team activities, the filtering provides visibility across all agent operations while maintaining focus on personally relevant items, reducing context switching and creating a single source of truth for agent activity management.

For more details, visit: Filters in Agent Inbox

Key Takeaways and Next Steps

Custom object connectivity represents a strategic shift: The ability to connect custom objects to knowledge vaults signals HubSpot's commitment to supporting business-specific data models through AI capabilities, not just standard CRM structures. Organizations with complex custom object implementations should evaluate which segments would provide the most value to agents.

Data quality automation reduces integration friction: Default property values address a common pain point in HubSpot-Salesforce integrations and other external system connections. Teams managing integrations should audit which properties frequently cause sync errors due to missing values and consider implementing defaults to prevent future issues.

Agent transparency continues improving: The enhanced inbox filtering capabilities reflect ongoing work to make AI agent operations more visible and manageable. As agent usage scales, teams should establish filtering conventions and approval workflows that leverage these new capabilities to maintain oversight without creating bottlenecks.