Apr 7, 2025 HubSpot Updates - Automated Exchange Rate Updating

  • 25 min

Apr 7, 2025 HubSpot Updates - Automated Exchange Rate Updating

Wake Up! Customer Platform - The Unofficial HubSpot Updates Morning Show

Play

Introduction to April 2023 HubSpot Updates

On April 10, 2023, HubSpot's unofficial morning show, "Wake Up with Customer Platform," presented the latest updates and features for HubSpot users. Hosted by Chris Carrolyn, Casey Hawkins, and George B. Thomas, the episode covered significant platform changes designed to enhance user experience and streamline operations. This news article provides a detailed overview of the updates discussed, including new features, community discussions, and key takeaways for optimizing your HubSpot experience.

Platform Updates Detailed

Automated Exchange Rate Updates

One of the major updates announced is the ability to schedule automatic exchange rate updates, currently available in a private beta. This feature allows users to automate the updating of exchange rates for multiple currencies in HubSpot. Users can schedule updates monthly, quarterly, or annually, eliminating the need for manual updates, which are often time-consuming and prone to errors.

Why It Matters:
Maintaining accurate and up-to-date exchange rates is crucial for businesses operating in multiple currencies. Manual updates can lead to financial discrepancies, but this new automation feature saves time, reduces errors, and minimizes financial risks. It allows businesses to focus on growth rather than administrative tasks.

Stored Payment Methods for Subscriptions

Another significant update is the ability to save payment methods on file for subscriptions within the subscriptions editor. This feature speeds up payments by storing credit card and ACH details securely, leveraging Stripe’s API for secure collection and transmission of payment data.

Why It Matters:
Storing payment methods for future charges enables businesses to charge customers without requiring them to complete an online checkout process every time. This streamlines the revenue collection process, making it easier for businesses to get paid efficiently. HubSpot ensures multiple layers of security to protect sensitive payment information, making it a reliable option for users.

Reopening Closed Tickets in Customer Portal

HubSpot has introduced a much-requested feature allowing users to reopen closed tickets directly within the customer portal. Previously, users had to exit the portal and reply via email or create a new ticket without the necessary context.

Why It Matters:
This update simplifies the process for users who need to follow up on resolved issues, keeping all communication in one place. It enhances the user experience by making it easier to continue conversations on closed tickets without creating new ones or switching to email.

Community Discussions and Ecosystem Insights

During the episode, the hosts also touched upon various community discussions and ecosystem insights. One notable discussion was about the pace of updates and the role of AI in quickly applying user feedback to improve features. The hosts emphasized the importance of scoping products correctly, especially when integrating ERPs and preparing for Configure, Price, Quote (CPQ) functionalities.

Additionally, the episode highlighted the importance of educating users about HubSpot's capabilities. Despite the rapid development of new features, there remains a significant need to educate users on marketing fundamentals and existing tools within HubSpot.

Summary of Key Takeaways and Next Steps

The April 2023 updates for HubSpot bring significant improvements designed to streamline operations and enhance user experience. Key updates include:

• Automated Exchange Rate Updates: Automates the updating of exchange rates, reducing manual work and minimizing financial risks.
• Stored Payment Methods for Subscriptions: Enables the secure storage of payment methods, streamlining revenue collection.
• Reopening Closed Tickets in Customer Portal: Allows users to reopen closed tickets directly within the customer portal, keeping all communication in one place.

For users looking to take advantage of these new features, it's recommended to:

• Request Access to Beta Features: If interested in the automated exchange rate updates, ensure you request access to the private beta.
• Review Security Settings: For those using the stored payment methods feature, review your security settings to ensure compliance and protection of sensitive data.
• Enable New Features: Make sure to enable the feature for reopening closed tickets within the customer portal in your settings.

By staying informed and utilizing these new features, HubSpot users can optimize their experience and drive growth more effectively. For more detailed discussions and updates, tune in to future episodes of "Wake Up with Customer Platform."