HubSpot has introduced a new timeline editor for video editing within the platform. This feature allows users to view video clips on a visual timeline, making it easier to trim and cut with greater precision. The timeline editing tool streamlines the video editing process by providing an intuitive, flexible, and visual way to build and refine video projects. Users can now make quick adjustments, view real-time previews, and efficiently produce polished video content.
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A significant update is the introduction of multi-account workflows. This feature enables users to build workflows in one HubSpot account that can create or update CRM contact records in another connected account. This is particularly beneficial for franchise brands and multi-organizational teams, as it allows them to maintain separate accounts while automating data orchestration between them.
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HubSpot has made it easier to use custom templates in Content Remix by eliminating the need for schema markup updates. Users can now select any landing page or website template when creating content in Content Remix without altering their website’s code. This update removes a significant barrier for those hesitant to try HubSpot’s AI tools, making the process faster and more efficient.
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For users with multiple pipelines, HubSpot now allows access to deal stages from all created pipelines. This update enhances the ability to filter by deal stages within specific pipelines, providing more precise intent data. This leads to better targeting and more relevant recommendations based on deal stage conversion data from all pipelines.
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Managing lists in HubSpot has become more efficient with the introduction of filters based on where lists are active. Users can now easily identify and filter lists on the list index page by their activity in emails, workflows, smart content, and more. This feature saves time and simplifies the process of managing and utilizing lists across the platform.
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The HubSpot community has been actively discussing these updates, particularly the timeline editing for video and multi-account workflows. Users have expressed excitement about the enhanced functionality and the potential for streamlining workflows across multiple accounts. The inclusion of features like mobile inbound calling and SLA pausing in public beta also sparked interest, highlighting HubSpot's commitment to continuous improvement.
These recent updates from HubSpot demonstrate the platform's dedication to providing more efficient and versatile tools for its users. By introducing features like timeline editing, multi-account workflows, custom template support in Content Remix, and enhanced list management, HubSpot continues to empower businesses to maximize their productivity and effectiveness.
For users looking to take advantage of these updates, it’s recommended to request beta access where applicable and explore the new features within their HubSpot portals. Staying engaged with community discussions and keeping an eye on further updates will ensure that businesses can fully leverage the capabilities of the HubSpot platform.
These updates not only enhance the current functionality but also pave the way for future innovations, making HubSpot a more powerful tool for businesses of all sizes.