Stay informed with the latest updates to HubSpot's platform, designed to enhance user experience and streamline workflows. On October 13th, 2025, HubSpot unveiled several new updates aimed at improving functionality and user experience across various aspects of its platform. This article provides a comprehensive overview of these updates, detailing each feature and its impact.
HubSpot has launched the Forms Analyze Tab in private beta. This new feature surfaces a set of forms reports directly in the Forms tool, providing users with greater flexibility, AI-powered insights, and the ability to save reports to custom dashboards.
Why It Matters: Having all reports in one place allows users to monitor performance without leaving the app. AI-powered insights help users recognize trends instantly and answer common performance questions quickly.
For more details, visit: Forms Analyze Tab
HubSpot introduces Spaces for Help Desk, a feature that creates dedicated team-based working areas to enhance organization and focus within support teams. This update aims to streamline ticket management and improve response times.
Why It Matters: Effective organization is crucial for high-volume support teams to avoid bottlenecks and redundant work. Spaces enable teams to focus on the right tickets without distraction, ultimately delivering faster customer support.
For more details, visit: Help Desk Spaces
Custom assistants built in Breeze Studio can now read HubSpot CRM records, including custom objects and properties. This update allows custom assistants to access more HubSpot data without requiring it to be added to a knowledge vault.
Why It Matters: This feature enables the creation of assistants that can recommend discounts, identify critical pain points, and provide insights on any record a user is viewing, enhancing the overall user experience.
For more details, visit: Custom Assistants can now read HubSpot CRM data
The INBOUND Rebound event continues, focusing on Sales Hub updates. Product managers are sharing the latest features and tools, including meeting tools and free meeting schedulers. The HubSpot Helpline is also providing valuable insights, with recent discussions on personalization tools and user challenges.
HubSpot's continuous updates and new features aim to simplify user experiences and enhance platform capabilities. As AI and custom assistants evolve, users can expect even more powerful tools to streamline workflows and improve customer interactions.
Enhanced Reporting: The Forms Analyze Tab offers AI-powered insights and customizable reports.
Improved Support: Help Desk Spaces provide dedicated areas for support teams to better manage tickets.
Advanced Custom Assistants: Custom assistants can now access HubSpot CRM data, offering more personalized and insightful interactions.
Stay tuned for more updates and ensure you are leveraging these new features to maximize your HubSpot experience. Join the beta programs to try out these enhancements and provide feedback to help shape future developments.