
February 05, 2026 HubSpot Updates - Customer Agent - 28 Day Free Access
Wake Up! Customer Platform - The Unofficial HubSpot Updates Morning Show
• 26 min
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Wake up, customer platform! Join Chris Carolan, Casey Hawkins, and George B. Thomas as they break down nine HubSpot updates spanning AI agent access, data quality automation, and CRM sync improvements.
In this episode, you'll discover:
- **Customer Agent - 28 Day Free Access**: Learn how you can now test Customer Agent in real-world scenarios without using paid credits, with free access starting the moment you deploy.
Learn more: https://app.hubspot.com/l/product-updates/?rollout=284939
- **Create Property Validations Using Breeze**: See how Breeze can now generate custom properties with validation rules from natural language prompts, reducing misconfiguration and data entry errors.
Learn more: https://app.hubspot.com/l/product-updates/?rollout=274950
- **Updated Company Object Sync**: Discover the new deduplication and merging capabilities for company objects between HubSpot and Salesforce.
Learn more: https://app.hubspot.com/l/product-updates/?rollout=265891
- **Never Log Option for Meetings**: Understand how the never log setting now applies to meetings, giving you control over which calendar events sync into HubSpot.
Join beta: https://app.hubspot.com/l/product-updates/?rollout=277893
- **Participant State Management for Marketing Events**: Find out how to update contact registration and participation status directly from the contact record without imports.
Join beta: https://app.hubspot.com/l/product-updates/?rollout=271893
- **Rotate Record to Owner in Conversation-Based Workflows**: Explore how automated conversation handoffs between inboxes now work within workflow logic.
Join beta: https://app.hubspot.com/l/product-updates/?rollout=277897
- **Assign Conversation Owner — New "No Owner" Option**: See how clearing conversation ownership can now be fully automated within workflows.
Join beta: https://app.hubspot.com/l/product-updates/?rollout=281979
- **Chrome Extension Now Supports Calling**: Manage your calling connection through the Chrome extension without keeping a separate window open.
Join beta: https://app.hubspot.com/l/product-updates/?rollout=284924
- **Quote Associations to Custom Objects**: Learn how linking quotes to custom objects keeps reporting accurate and information centralized.
Request beta: https://app.hubspot.com/l/product-updates/?rollout=288900
Tune in every weekday morning and discover the tools already at your fingertips. Join us live at 7:30 AM Central, or listen anytime on Spotify or Apple Music!
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